Playbooks
Working documents, gated behind nothing — no email, no drip sequence. One is finished and downloadable today; the rest are published as outlines while they are being written, and say so on the card.
Every card links to the full web version. Where a PDF exists you can download it straight from the card — no form, no drip sequence. Cards marked outline only are still being written.
Every check we run the week before a Next.js site goes live — performance, security, SEO, accessibility, observability, rollback plans, content, and legal surfaces — expressed as binary gates with a why and a verify line.
The three-statement model, unit economics framework, and scenario builder we use for SaaS founders preparing a priced round.
The brief format we hand to writers, with three real examples (anonymized), notes on what we cut from earlier versions, and the QA checklist.
When the 2.5% effective tax rate on qualifying IP profits makes sense, when it does not, and how to decide — scored against eight common founder scenarios.